Branding
Packaging
Packaging
2023
The Sound of Skincare
As skincare and selfcare routines take social media by storm,the body shop needs to re-establish themselves within the skincare industry. by collaborating with the number one music streaming service worldwde, spotify, both brands can showcase their importance in consumers’ mindfulness moments and solidify their belonging in an everyday routine.
As skincare and selfcare routines take social media by storm,the body shop needs to re-establish themselves within the skincare industry. by collaborating with the number one music streaming service worldwde, spotify, both brands can showcase their importance in consumers’ mindfulness moments and solidify their belonging in an everyday routine.
Branding
Copywriting
Copywriting
2023
The Spontaneous Spirit
The Spontaneous Spirit is a gin brand that resulted from a design competition for the studio Bulletproof. The brand embodies spontaneity, encouraging its consumers to lead a carefree lifestyle through travel and random challenges. Behind each flavour of gin is a ‘Spontaneous Story’, highlighting the adventure on which the flavour came to be. The brand predominately sells cans but does expand to ‘Savour Spontaneous’ - a gin bottle for consumers to infuse their own spontaneous flavour.
The Spontaneous Spirit is a gin brand that resulted from a design competition for the studio Bulletproof. The brand embodies spontaneity, encouraging its consumers to lead a carefree lifestyle through travel and random challenges. Behind each flavour of gin is a ‘Spontaneous Story’, highlighting the adventure on which the flavour came to be. The brand predominately sells cans but does expand to ‘Savour Spontaneous’ - a gin bottle for consumers to infuse their own spontaneous flavour.
Campaign
UI Design
Collaborative
Work by Olivia Cornish, Carmen Gamlin, Bea Shakeshaft & Cameron Russell
UI Design
Collaborative
Work by Olivia Cornish, Carmen Gamlin, Bea Shakeshaft & Cameron Russell
2023
Seek Your Shoal
For D&AD New Blood 2023, I collaborated with another Graphic Design student as well as two from Creative Advertising. In order to solve Gymshark’s goal of uniting people through their love of the gym, no matter what their level of ability was, we built a ‘community’ section of their Training app and made a campaign ‘Seek Your Shoal’ to launch this. Using the sharks as a metaphor, we highlighted that whilst all are different, they are the same species.
For D&AD New Blood 2023, I collaborated with another Graphic Design student as well as two from Creative Advertising. In order to solve Gymshark’s goal of uniting people through their love of the gym, no matter what their level of ability was, we built a ‘community’ section of their Training app and made a campaign ‘Seek Your Shoal’ to launch this. Using the sharks as a metaphor, we highlighted that whilst all are different, they are the same species.
Campaign
Branding
Collaborative
Work by Olivia Cornish &
Bea Shakeshaft
Branding
Collaborative
Work by Olivia Cornish &
Bea Shakeshaft
2023
Empower the Pain
Within UK, there is a pain bias. Our goal is to target menstrual pain specifically and the brands that subliminally enforce this. Periods shouldn’t hold you back - but they can. As period shame diminishes, companies promote campaigns that strive to empower women, highlighting that, with the right products, you can achieve anything. What these adverts fail to mention is the severe period pain that 80% of women experience at some point during their lifetime. This can be debilitating and no sanitary product will magically eradicate this pain. Empower women by empowering the pain.
Within UK, there is a pain bias. Our goal is to target menstrual pain specifically and the brands that subliminally enforce this. Periods shouldn’t hold you back - but they can. As period shame diminishes, companies promote campaigns that strive to empower women, highlighting that, with the right products, you can achieve anything. What these adverts fail to mention is the severe period pain that 80% of women experience at some point during their lifetime. This can be debilitating and no sanitary product will magically eradicate this pain. Empower women by empowering the pain.
Book Cover Redesign
2022
The Love Hypothesis Series: Redesign
A series of work following a workshop from designer, David Pearson. As popularity in romance novels and recommendations from the ‘BookTok’ community grows, I noticed that the covers often have the same theme. Whilst depicting the genre well, I found I was often trying to hide the book in my towel on the beach, thus began a cover redesign overhaul from one of my favourite authors who’s work centres on women in STEM.
A series of work following a workshop from designer, David Pearson. As popularity in romance novels and recommendations from the ‘BookTok’ community grows, I noticed that the covers often have the same theme. Whilst depicting the genre well, I found I was often trying to hide the book in my towel on the beach, thus began a cover redesign overhaul from one of my favourite authors who’s work centres on women in STEM.
